Chris Boese's Weblog

This is neat: Ford named Brand of the Year for social media innovation

Link: Society for New Communications Research Announces 2009 Fellows` Choice Award Winners for Innovator, Visionary, Brand and Humanitarian of the Year | Reuters.

Neat write up below on Ford (I work for Ford at Razorfish).

Society for New Communications Research Announces 2009 Fellows` Choice Award Winners for Innovator, Visionary, Brand and Humanitarian of the Year

SAN JOSE, Calif.--(Business Wire)--The Society for New Communications Research (http://sncr.org), a global nonprofit research and education foundation and think tank focused on the latest developments in new media and communications and their impact on business, media, culture and society, today announced the Society`s Fellows` Choice Award winners for the Visionary of the Year, Innovator of the Year, Brand of the Year and Humanitarian of the Year as part of the SNCR Excellence in New Communications Awards program.

The 2009 SNCR Fellows Choice Award winners are:

* Visionary of the Year: David Plouffe, President Obama`s campaign adviser, for his successful use of social media communications tools and technologies in the 2008 U.S. presidential election campaign strategy

* Innovation of the Year: The Kindle, the popular software and hardware platform developed by Amazon.com subsidiary Lab126 for reading e-books and other digital media

* Brand of the Year: Ford for its innovative use of social media to improve the way the company communicates with its stakeholders

* Humanitarian of the Year: The Iranian Political Bloggers for their courageous use of blogging tools and Twitter to try share their experiences with the world and to try to effect political change in Iran

"The SNCR Fellows have chosen an incredibly impressive variety of individuals and organizations for this year`s award winners. These special award winners have the vision and success to provide a valuable example to others and we are honored to be able to acknowledge them through this awards program," commented Jen McClure, president, SNCR. 

[...]

The Society for New Communications Research is a global nonprofit 501(c)(3) research and education foundation and think tank focused on the advanced study of the latest developments in new media and communications, and their effect ontraditional media and business models, communications, culture and society. SNCR is dedicated to creating a bridge between the academic and theoretical pursuit of these topics and the pragmatic implementation of new media and communications tools and methodologies. The Society`s Fellows include a leading group offuturists, scholars, business leaders, professional communicators, members of the media and technologists from around the globe - all collaborating together on research initiatives, educational offerings, and the establishment ofstandards and best practices. For more information, email us at [email protected] or call +1 408.266.9658.

SNCR

Media: Jen McClure, 650-387-8590 [email protected]

What to think about the CNN.com redesign?

I've been checking out the screenshots and early weekend implementation of the new CNN.com redesign. Several of my journalist and non-journalist friends have been weighing in on links I've posted on Facebook (although my CNN buds have been keeping fairly quiet, as is proper. I did same in public forums when I worked there).

Disclaimer: I was a cyberculture columnist for CNN.com from 2002-2005, where I often had to advocate for certain "bloggish" types of discourse that were not generally permitted on the site because the online common wisdom or ways of knowing (crowd-sourced consensus on cyber-topics, usually) couldn't be traced to some important person quoted as saying "X" (an absolute requirement for CNN.com at the time), or because online "conventional" wisdom didn't necessarily jive with journalistic copyediting standards of "The Row" at that time.

Times have certainly changed, both in the network and with the site's embrace of citizen media (something I was also an early advocate for), and now, in its turn toward the site stylings of online "opinion writing" found at Huffington Post and The Daily Beast, among other blog and news aggregators (more on that below).

For what it's worth, a full archive of my CNN.com columns can be viewed here. I was employed by Turner Broadcasting from 2001 to the end of 2006, when I moved to NYC to take a position at Razorfish, ironically, the company responsible for the CNN.com 2007 redesign (UX and creative). I was not involved in the redesign at either company.

That should cover all necessary disclaimers. All I'm doing here is giving my impressions on the 2009 redesign (largely positive, I'll tell you why), in spite of my friends' initial reactions on Facebook (largely negative, I can speculate why), and what I think may have been lost from what I considered a visually stunning "liquid" (the gray modular look) redesign as proposed by Razorfish and executed by CNN.com in 2007.

What follows is my opinion and my opinion only, and in no way represents the views of any of my employers, past or present.

Dan Gillmor proposes some "New Rules of News." I pick my favorites.

Link: The new rules of news | Dan Gillmor | Comment is free | guardian.co.uk.

Constantly risking absurdity and death... er, no. That's Ferlinghetti.

Um, clearly risking IRONY without death, Dan has waded into trying to define what journalism is yet again! Thanks Dan! Don't know what I'd do without you, and I mean that seriously (having taught from and even blurbed, I think, your terrific book We the Media).

But for the irony! It's so postmodern!

From this insightful list of 22 New Rules for News, we first must talk about Rule Number 11...

11. We would never publish lists of ten. They're a prop for lazy and unimaginative people.

I guess lists of 22 are OK then? Numerologists would tell you 11 and 22 are Master Numbers that can't be reduced, linked to both channeling IDEALISM into the planet from a higher plane (one more than 10 items) and working as a MASTER BUILDER, some kind of journalistic Freemason, I guess.

There you go, Dan. Always trying to moving things to a higher level! Lists of more than 10 items are OK. Whew! [grin]

I jokes. But some good stuff to chew on in this list of 22 items. Because Dan doesn't wade into the polemic that surrounds so much of the debate about the future of journalism (but instead has characteristically put his money where his mouth is, to work as a practical master builder of sorts for the highest kind of idealism the religion of journalism can sustain) I find it interesting picking his brain on this stuff.

Some things I agree with. Some I don't. Some are more important. Some less. Which inspired me to add my (for what it's worth) two cents.

How about a list of my 10 favorites?

First, the set-up (so it makes sense):

Dan sez:

You may have noticed – you could hardly miss it – the blizzard of anniversary stories last month about the fall of Lehman Brothers, an event that helped spark last year's financial meltdown. The coverage reminded me that journalists failed to do their jobs before last year's crisis emerged, and have continued to fail since then.

It also reminds me of a few pet peeves about the way traditional journalists operate. So here's a list of 22 things, not in any particular order, that I'd insist upon if I ran a news organization.

He's got me at Number 1, which just happened to be one of my pet peeves too, especially when I worked in TV-Land.

1. We would not run anniversary stories and commentary, except in the rarest of circumstances. They are a refuge for lazy and unimaginative journalists.

Dan tells my friend Grayson Daughters that the "lazy and unimaginative journalists" line was added by the editorial process at the Guardian, and that he wouldn't have used that term himself. I would have! If I'd have stayed in newspapers instead of morphing into cable news, it probably wouldn't bug me so much. But if I have to see ANOTHER Coney Island hot-dog eating story, I'll barf up all the hot dogs those guys are eating.

Sad shift work, really, was what it was, for 24-hour news staffers who couldn't get those days off. I didn't mind the national election rituals. But certain non-holidays that lead to a pre-set mandatory programming mantra of cliche's could just make me run around the room screaming. Like the hurricane preparation story, as the hurricane is of course "bearing down," right before it starts to "wreak havock."

How about the Super Bowl Sunday bizarro land programming as a national holiday?

OK, maybe it isn't a refuge of "lazy and unimaginative journalists" at all. Nope, I'm sure it isn't. They dread those godawful assignments. The mandate for such "coverage" comes from on high, editorial/management, that you MUST stack a show a certain way on those cliche' days. Mother's Day. All the stories about these days have to have several invocations of "We" in them, and the on-air staff have to chuckle or sigh sadly along with the same remarks from the year before.

I have to stop. I'm giving myself nightmares.

Rules 2-3 are from the glory days when citizen journalism was a bright and shiny new thing. It still has great promise, and I'll invest as much energy in it as ever, but oh boy, the rumbles I hear from the trenches. There's a lot of blogger payola not disclosed on the ground in some state and local political wars!

Carl Sagan and Stephen Hawking make beautiful music together

Link: YouTube - Carl Sagan - 'A Glorious Dawn' ft Stephen Hawking (Cosmos Remixed).

You know you want to watch it!

Rocky Mountain News Postmortem by John Temple, former editor/publisher

Link: TEMPLE TALK: Lessons from the Rocky Mountain News - Text and video of speech delivered at UC Berkeley Media Technology Summit at Google in Silicon Valley.

I couldn't resist pulling some really interesting and insightful quotations from the text of this speech by John Temple at the UC Berkeley Media Technology Summit. I'd noted the earthquake the closing of the Rocky Mountain News sent through the journalism world back when it happened, and this follow-up sort of gives it additional context.

Background on John Temple: (bio pulled from his blog)

"John Temple is the former editor, president and publisher of the Rocky Mountain News, which printed its final edition after almost 150 years on Feb. 27, 2009. Under his leadership, the paper won four Pulitzer Prizes and numerous other national awards for journalistic excellence. Temple also served the E.W. Scripps Co., owner of the Rocky, as vice president/news of the newspaper division."

Here are some links to places you can read or catch the entire speech, online:

Lessons from the Rocky Mountain News - Text and video of speech delivered at UC Berkeley Media Technology Summit at Google in Silicon Valley

The death of the Rocky Mountain News in February rippled around the world. Many want to understand what happened and what we can learn from the loss of Colorado's oldest newspaper.

Today I kicked off the UC Berkeley Media Technology Summit at Googleplex (the company's headquarters) in Silicon Valley.

The following is the text (The link takes you to Scribd, where you can print out the speech. I have also attached it below. I apologize for any inconvenience people have had trying to access my presentation) of my speech. You can also see a video of my presentation (the keynote slides, with my voiceover) at  Vimeo. Here is a link to the keynote slides themselves.

But here are the bits of the speech that jumped out at me (and has been gathering steam around Twitter too, I think). It is a tremendous look at something, a moment, I think, that will be seen as a key turning point in media history. Forgive me for taking the bits out of context (indicated by elipses . . .). Also, all indications of emphasis are mine.

[...]

Recently, when I asked my former colleagues at the paper for reflections on their experience since its closure, Bernie Lincicome, a fine sports columnist, wrote me back: “I feel like the cadaver being asked by the funeral director, how did you like the flowers?” I’m not sure what that makes this talk. Maybe the funeral director being asked to perform his own autopsy and offer guidance from the other side on how to save the lives of others suffering the same malady.

[...]

So some pretty smart people were at the top of the company that owned the Rocky Mountain News. Yet none of that was enough for the Rocky to survive in the Internet era. The Rocky published its final edition on Feb. 27 of this year, the first major paper to shut its doors after the economic crash of the fall of 2008.

On the day the closure was announced, Scripps CEO Rich Boehne told the staff assembled in the newsroom: "You are the model of what a great newspaper should be. It's a tragedy for the industry that you disappear."

[...]

 As one former Scripps executive told me in talking about what has happened to the newspaper industry, words that I think apply to the Rocky, “We had all the advantages and let it slip away. We couldn’t give up the idea that we were newspaper companies.”

Well, Scripps isn’t a newspaper company anymore in what was its biggest market. And today I’m going to walk you through the lessons I think might be taken from its largest paper’s failure. While this is going to be a newspaper-centric talk, I believe you’ll find that the lessons apply broadly across radio, TV, magazines and other media, too.

But before I subject the past to scrutiny, you need to know I don’t exempt myself from criticism. I was the top editorial person for the Rocky’s final 11 years and part of the business leadership team. I bear my own share of responsibility. It’s easy when looking back to see things that might seem obvious to us today, but it was a lot more difficult when we were in the thick of the fight, and most of the revenue growth and almost the total revenue pie came from the main newspaper product.

That said, the first lesson I hope people who care about the future of local news take from the Rocky’s experience is this: Being a “great newspaper” isn’t enough in the Internet era. You have to know what business you’re in. We thought we were in the newspaper business. Working on the Web, you need to think of now and forever. At a newspaper, people largely think about tomorrow. Thinking about tomorrow isn’t enough anymore. Consumers today want services when, where and how they want them, and they want to be able to participate, not just receive.