Great cheat sheet to remind one of the most effective ways of managing blog/social media mentions of your brand, product, or service.
If this were my job, I'd print it out and laminate, keep at my desk. It's the sort of quick check that reminds you not to respond emotionally or feed the trolls. It also reminds you to be proactive rather than strictly reactive. I like that.
Link: Diagram: How the Air Force Response to Blogs.
Thanks for the find to Jeremiah Owyang. He credits:
Joey DeVilla for posting this, who learned of this from David Meerman Scott who was in contact with Capt. Faggard who’s involved with the Airforce’s social media team: Twitter, and a blogspot blog.
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